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Premium, Live MLB Inventory on Connected TV
Opening Day isn’t just a moment, it’s the start of months of daily fan engagement. Cast Iron Media delivers premium, in-game MLB ad placements directly within live gameplay across Connected TV and OTT environments.
With thousands of live MLB games throughout the season, we connect brands with fans exactly where attention is highest, during the action, not around it.
Direct Access to League-Owned MLB Inventory
We integrate directly with league and rights-holder streaming apps, reaching highly engaged MLB fans watching both in-market and out-of-market games.
These subscription-based viewers actively choose to watch their favorite teams all season long, creating a uniquely attentive and valuable advertising environment.
The Full Season of MLB. One Unified Buy.
We provide direct access to live MLB inventory across league-owned and national broadcast environments throughout the whole season.
Our partnerships unlock:
- National MLB coverage across major sports networks
- In-market and out-of-market fan reach
- Season-long scale and consistency
Beyond live games, we extend campaigns across premium baseball programming: highlights, analysis, and must-watch fan content.
All placements are guaranteed and seamlessly executed through The Foundry.
National Scale. Local MLB Impact.
Baseball fandom is deeply local, and we activate campaigns accordingly. By delivering precision targeting layered onto live MLB viewing behavior, we help brands dominate priority team markets, target the ZIP codes that matter most, reach national MLB audiences at scale, and engage valuable out-of-market fans, maximizing relevance and efficiency throughout the entire season.