Our Story

Who We Are

Cast Iron Media is a tech-driven, full-service sports media and marketing company that enables marketers and brands to maximize the power and reach of live sports. Cast Iron Media is where innovation meets the thrill of the game.

Our Team

At Cast Iron Media, we are committed to delivering value to our partners and customers by combining the best Team with the best Technology.

Our mission is to attract, train, and retain talented individuals, supporting them with a best-in-class company culture that values innovation, trust, and achievement.

Cast Iron has been recognized by Sports Business Journal as one of the Best Places To Work in sports.

Our Reach

Our direct partnerships with leagues and rights-holders ensures in-game ad placements across thousands of live games nationwide annually, driving sizable impressions for our clients. With over 5,000+ live games annually across all 210 DMAs, we offer more live games than anywhere else.

Valued Inventory

Direct Relationships with leagues and rights-holders allows us to provide clients with guaranteed in-game inventory across thousands of live games nationwide.

Proprietary Tech

Our exclusive Sports Ad Server, The Foundry, allows us to streamline transactions for publishers, advertisers, and media buyers across various connected TV platforms, making every interaction frictionless and efficient. Our advanced technology allows us to effectively manage, serve, and track ad campaigns during live sporting events, setting a new standard in the industry.

Customer Focus

Our team’s experience, forged during the recent and rapid evolution of the Streaming ecosystem, coupled with our purpose-built tech platform, The Foundry, enable Cast Iron to deliver impressive results and raise the bar for customer service.

Built For Disruption

With the proliferation of over-the-top (OTT) platforms and the increasing demand for live sports content, Cast Iron Media recognized the urgent need for a solution that is purpose-built for today's dynamic market. Our platform not only guarantees precise ad execution but also empowers our team to seamlessly manage multiple campaigns delivered into multiple games concurrently.

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