Our Story
Who We Are
Cast Iron Media is a tech-driven, full-service sports media and marketing company that enables marketers and brands to maximize the power and reach of live sports. Cast Iron Media is where innovation meets the thrill of the game.
Our Reach
Our direct partnerships with leagues and rights-holders ensures in-game ad placements across thousands of live games nationwide annually, driving sizable impressions for our clients. With over 5,000+ live games annually across all 210 DMAs, we offer more live games than anywhere else.
![](https://cast-iron.imgix.net/Inventory.png?auto=compress%2Cformat&crop=focalpoint&domain=cast-iron.imgix.net&fit=crop&fp-x=0.5&fp-y=0.5&h=720&ixlib=php-3.3.1&usm=20&w=1280 1280w, https://cast-iron.imgix.net/Inventory.png?auto=compress%2Cformat&crop=focalpoint&domain=cast-iron.imgix.net&fit=crop&fp-x=0.5&fp-y=0.5&h=575&ixlib=php-3.3.1&usm=20&w=1023 1023w, https://cast-iron.imgix.net/Inventory.png?auto=compress%2Cformat&crop=focalpoint&domain=cast-iron.imgix.net&fit=crop&fp-x=0.5&fp-y=0.5&h=432&ixlib=php-3.3.1&usm=20&w=768 768w, https://cast-iron.imgix.net/Inventory.png?auto=compress%2Cformat&crop=focalpoint&domain=cast-iron.imgix.net&fit=crop&fp-x=0.5&fp-y=0.5&h=269&ixlib=php-3.3.1&w=479 479w, https://cast-iron.imgix.net/Inventory.png?auto=compress%2Cformat&crop=focalpoint&domain=cast-iron.imgix.net&fit=crop&fp-x=0.5&fp-y=0.5&h=810&ixlib=php-3.3.1&usm=20&w=1440 1440w, https://cast-iron.imgix.net/Inventory.png?auto=compress%2Cformat&crop=focalpoint&domain=cast-iron.imgix.net&fit=crop&fp-x=0.5&fp-y=0.5&h=196&ixlib=php-3.3.1&w=350 350w)
Valued Inventory
Direct Relationships with leagues and rights-holders allows us to provide clients with guaranteed in-game inventory across thousands of live games nationwide.
![](https://cast-iron.imgix.net/Tech.png?auto=compress%2Cformat&crop=focalpoint&domain=cast-iron.imgix.net&fit=crop&fp-x=0.5&fp-y=0.5&h=720&ixlib=php-3.3.1&usm=20&w=1280 1280w, https://cast-iron.imgix.net/Tech.png?auto=compress%2Cformat&crop=focalpoint&domain=cast-iron.imgix.net&fit=crop&fp-x=0.5&fp-y=0.5&h=575&ixlib=php-3.3.1&usm=20&w=1023 1023w, https://cast-iron.imgix.net/Tech.png?auto=compress%2Cformat&crop=focalpoint&domain=cast-iron.imgix.net&fit=crop&fp-x=0.5&fp-y=0.5&h=432&ixlib=php-3.3.1&usm=20&w=768 768w, https://cast-iron.imgix.net/Tech.png?auto=compress%2Cformat&crop=focalpoint&domain=cast-iron.imgix.net&fit=crop&fp-x=0.5&fp-y=0.5&h=269&ixlib=php-3.3.1&w=479 479w, https://cast-iron.imgix.net/Tech.png?auto=compress%2Cformat&crop=focalpoint&domain=cast-iron.imgix.net&fit=crop&fp-x=0.5&fp-y=0.5&h=810&ixlib=php-3.3.1&usm=20&w=1440 1440w, https://cast-iron.imgix.net/Tech.png?auto=compress%2Cformat&crop=focalpoint&domain=cast-iron.imgix.net&fit=crop&fp-x=0.5&fp-y=0.5&h=196&ixlib=php-3.3.1&w=350 350w)
Proprietary Tech
Our exclusive Sports Ad Server, The Foundry, allows us to streamline transactions for publishers, advertisers, and media buyers across various connected TV platforms, making every interaction frictionless and efficient. Our advanced technology allows us to effectively manage, serve, and track ad campaigns during live sporting events, setting a new standard in the industry.
![](https://cast-iron.imgix.net/CustomerService.png?auto=compress%2Cformat&crop=focalpoint&domain=cast-iron.imgix.net&fit=crop&fp-x=0.5&fp-y=0.5&h=720&ixlib=php-3.3.1&usm=20&w=1280 1280w, https://cast-iron.imgix.net/CustomerService.png?auto=compress%2Cformat&crop=focalpoint&domain=cast-iron.imgix.net&fit=crop&fp-x=0.5&fp-y=0.5&h=575&ixlib=php-3.3.1&usm=20&w=1023 1023w, https://cast-iron.imgix.net/CustomerService.png?auto=compress%2Cformat&crop=focalpoint&domain=cast-iron.imgix.net&fit=crop&fp-x=0.5&fp-y=0.5&h=432&ixlib=php-3.3.1&usm=20&w=768 768w, https://cast-iron.imgix.net/CustomerService.png?auto=compress%2Cformat&crop=focalpoint&domain=cast-iron.imgix.net&fit=crop&fp-x=0.5&fp-y=0.5&h=269&ixlib=php-3.3.1&w=479 479w, https://cast-iron.imgix.net/CustomerService.png?auto=compress%2Cformat&crop=focalpoint&domain=cast-iron.imgix.net&fit=crop&fp-x=0.5&fp-y=0.5&h=810&ixlib=php-3.3.1&usm=20&w=1440 1440w, https://cast-iron.imgix.net/CustomerService.png?auto=compress%2Cformat&crop=focalpoint&domain=cast-iron.imgix.net&fit=crop&fp-x=0.5&fp-y=0.5&h=196&ixlib=php-3.3.1&w=350 350w)
Customer Focus
Our team’s experience, forged during the recent and rapid evolution of the Streaming ecosystem, coupled with our purpose-built tech platform, The Foundry, enable Cast Iron to deliver impressive results and raise the bar for customer service.
Built For Disruption
With the proliferation of over-the-top (OTT) platforms and the increasing demand for live sports content, Cast Iron Media recognized the urgent need for a solution that is purpose-built for today's dynamic market. Our platform not only guarantees precise ad execution but also empowers our team to seamlessly manage multiple campaigns delivered into multiple games concurrently.